Reputation Key to Shaping Perth
In the same way a country’s reputation can be effected by tolerance, safety, standard of living and its attractiveness to tourists, the reputation of a city greatly determines its ability to appeal to visitors, businesses, investment and talent.
Creating a positive reputation and place branding is about influencing people’s perceptions, however perception of a place is an evolving process with many contributing factors changing it over time.
The latest FACTBase Bulletin released by the Committee for Perth investigates the reported external reputation of Perth in the late twentieth and early twenty-first century, identifying the influencing factors and the evolution of Perth’s character.
All Committee for Perth research bulletins, reports and surveys are available to download at no cost.
Please enter your contact details in the form below and we will email you a link to download the files (* mandatory field).